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Increase Your ROI With Email Marketing
Email is one of the oldest forms of communication on the Internet today, but is still used by hundreds of thousands of people around the world, every day. It’s with this in mind that, even with social media, SEO, and every other manner of modern digital marketing today, email marketing is still incredibly popular.
And with good reason. Cost effective, measurable, and with a huge scope, email marketing puts your brand in front of people in huge numbers.
- Budget friendly marketing.
- Targeted advertising shows your brand to the right people.
- A measurable form of marketing.
It’s a high-speed digital world out there, and email marketing might not seem all that important in comparison. If you haven’t given email marketing some real consideration, your business is probably already sorely in need of it.[/vc_column_text][/vc_column_inner][vc_column_inner width=”5/12″ offset=”vc_col-lg-offset-1 vc_col-lg-4 vc_col-md-5 vc_col-sm-offset-1 vc_col-xs-12″][contact-form-7 id=”137″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row el_class=”bg-white design-process-section” el_id=”email-marketing”][vc_column][cynic_heading title=”Our Process”]
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Email marketing isn’t a new marketing technique – in fact, it’s one of the oldest tools in the digital marketing toolbox. If you’re active in the online community, there’s a chance you’ll know of businesses who’ve used it to improve their online sales.
Still, with such a lot to choose from, there’s a good chance you don’t know exactly how email marketing works, or what the real benefits are. Not to worry – that’s where the discover process comes in. Allow us to show you the potential email marketing has for your business.
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The next step in our email marketing process involves us developing an end-to-end strategy for your advertising needs. This includes strategizing content release schedules, automated responses, and deciding on a budget, all factors which ultimately work toward the overall effectiveness of your campaign. These could also be used for targeted marketing and competitions, which have been shown to be effective.
This is where email marketing works hardest for you. We’re excited to show you the possibilities for your business.
[/cynic_custom_tab][cynic_custom_tab title=”Design” icon_linearicons=”icon-palette” image=”2263″]Email marketing is an extension of your brand. It’s with this in mind that we take the design portion of this process extremely seriously. We will incorporate your color scheme, logo, and other branding into the email so that it’s more than just a random wall of text nobody wants to look at.
Design helps to transform a simple email into a product of your overall brand. With Web Daytona, you’ll have a sleek, professional product that looks great and sells.
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Of course, a great-looking email serves no good purpose to anybody if your wording just doesn’t work. You don’t want to look like someone who found a keyword and used it like a blunt tool, or tried to spruce it up with fancy graphics and no real substance.
We optimize your email marketing content for keyword usage while keeping it authentic, natural-sounding, and engaging. A well-written email ad is a great opportunity to say something, and reach your readers in a real way. Why undercut that message with poorly written content?
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Of course, even with all of our optimizing, writing, designing and editing, the single most important element in any marketing campaign is in metric reporting.
At Web Daytona, we use proprietary applications to monitor and report on your email marketing’s overall performance. With this information, your company will be able to move forward with more of the same services or change tactics as necessary. Push forward with an effective campaign, reassess your goals, and start getting more out of your connection to your clients.
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